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Job interviews are your opportunity to demonstrate your personality and skills in action.  In your marketing interview, you should be ready to talk about your experiences, interests, strengths and weaknesses. Whether you are a graduate or a seasoned professional, interviews can be daunting.  In this article, we will review some interview basics and look more closely at how you can ace your next marketing agency interview.

 

Interview Basics

You may have read our previous blog post on the Top 5 Interview Dos and Don’ts earlier this year, but if not, here are the basics:

Be prepared, be on time, dress well.

While different companies will have different dress codes, it is always a good idea to wear a suit or similar. You should practise answers to questions and prepare relevant questions to ask such as “What is the culture like at this agency?”, “how big of a team would I work on” or ” what’s a client that the agency would love to land?” This shows you are interested in more than just a pay check and can help demonstrate commitment, particularly helpful if you are a graduate with limited experience. 

Remember, as we come into the busy fourth quarter you might need to be ready at short notice so preparation is key.

Your Marketing Agency Interview

Now for some more specifics. Marketing agency jobs often require you to work quickly, as part of a team on different campaigns. It is a fast-paced office environment. You will need to demonstrate creativity, adaptability and strong communication skills. If the role is client-facing, interpersonal skills will also be important. 

Prove It With Numbers

In your interview, make sure you have numbers to back up your stories and experience. Data and metrics are a sure way to impress, especially at a digital marketing agency. Using numbers can give more weight to your experiences and ultimately make them more convincing in regard to showing your value. Some ways you can incorporate this into your interview are:

  • How many clicks were generated from campaigns
  • How many followers were gained as a result of your efforts
  • How much profit you generated

Learn and Upskill

Everyone is looking to get ahead of the competition, and in marketing agencies you will always be learning from your clients, co-workers and tasks. You can boost your chances of acing your agency interview by demonstrating your desire to learn and upskill. You can use certifications to get a deeper understanding of the tools that are used in the marketing industry and use your knowledge to impress your interviewer. The great news is there are plenty of free online resources that  you can use to upskill remotely.  

 Good Luck Out There!

Are you looking for your next marketing job? You can see all of our current vacancies at dotgap.com. Register with us today to help find your ideal job.

For more interview tips, industry insight and more, visit our blog. You might enjoy these similar articles from the archive.

What to Expect From a Second interview

In-Demand Marketing Jobs and How To Get Them

 

 

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